My favorite cleanser was recently discontinued (it was the Olay Regenerist Purifying one), so I had to begin a search for a new one.
I did a bunch of research on Beautipedia (Paula Begoun's website), which is a site I use quite a bit when shopping for new skincare, and chose to look into the Purpose Gentle Cleansing Wash. It was on her list of best products, and I trust her research (although, I don't always agree with some of her less favorable reviews -- case in point: the Josie Maran Argan Oil. She says it's a one note product, which it is I suppose, but I love that stuff).
Back to the Purpose cleanser. I knew the ingredients were gentle and safe, so I decided to give it a try.
